Are you a school psychologist dreaming of starting your own private practice but unsure where to begin?
Are you looking to grow your existing practice?
This step-by-step program, Practice with Purpose: A Step-by-Step Guide to Launching and Growing Your School Psychology Private Practice, gives you the tools, confidence, and knowledge you need to build a successful private practice—from the ground up.
In 7 modules, you’ll go from feeling overwhelmed by the unknowns to having a clear roadmap for launching and growing a thriving, sustainable business. You’ll not only learn what to do, but you’ll also receive essential tools and resources—like customizable client forms, contracts, and templates—so you can hit the ground running.
Whether you're starting as a solo practitioner or envisioning a group practice, this program is designed to guide you every step of the way.
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Who This Course Is For
- You are a school psychologist who dreams of private practice but do not know where to start.
- You started your practice but you are stuck.
- You want more control over your schedule, income, and professional growth.
- You are confident in your skills as a school psychologist but unsure how to handle the business side of things.
If you identified with any of these statements, I can help!
This Program Was Designed For:
Aspiring Successful Private Practitioners
You’re ready to take the leap but don’t know where to begin. Or perhaps you got started but need help with systems and growth. This course breaks everything into simple, actionable steps so you can set up your practice with confidence.
School-Based Psychologists Seeking More Freedom
You want to help children but want the flexibility to choose your clients, set your schedule, and work in a way that aligns with your family needs.
Psychologists Looking to Start Small and Scale
You want to start conservatively, with minimal upfront costs, and grow as your client base builds. This course teaches you how to prioritize essentials and expand when you’re ready.
Specialists Who Want to Niche Down
Whether it’s learning evaluations, bilingual assessments, immigration evaluations, ADHD/ASD assessments, or counseling, you’re ready to position yourself as the go-to expert in your field.
School psychologists Intimidated by Business Tasks
The thought of managing finances, HIPAA compliance, and legal forms for private practice feels daunting. This program provides all the tools, templates, and guidance you need to succeed—without the overwhelm.
Imagine This:
- You launch your private practice with complete clarity—no more second-guessing.
- You have customizable tools, like client forms and compliance templates, at your fingertips.
- You set your own schedule, choose your ideal clients, and finally earn what you’re worth.
- You confidently grow your practice at a pace that works for you—whether as a side hustle or a full-time career shift.
This course will show you how to get there, step by step.
Does This Sound Like You?
You dream of starting your own private practice, but don’t know where to begin.
You feel overwhelmed by all the decisions:
- How do I set up my business legally and ethically?
- What systems do I need
- How do I get clients without spending a fortune on marketing?
This course will give you a step-by-step roadmap to launch your private practice with confidence. No more second-guessing—you’ll know exactly what to do and when to do it.
You’re confident in your skills, but the business side feels daunting.
If the thought of managing:
- Pricing your services
- Budgeting and tracking finances
- HIPAA compliance and client paperwork
..feels like more than you can handle:
This program breaks it all down into simple, actionable steps. You’ll also get ready-to-use tools and templates—like informed consent, good faith estimate, notice of privacy practices, and more—so you can focus on what you do best: helping your clients.
You’re tired of burnout and want more flexibility and control.
If you’re feeling drained by large caseloads, rigid schedules, and limited autonomy in school settings, you’re not alone. You’re ready for:
- More freedom over your schedule
- More control over the work you do
- More income to match your expertise
This course will teach you how to start small, grow sustainably, and build a practice that works for your life—not the other way around.
You’re not alone—And you don’t have to figure this out by yourself
Practice with Purpose gives you everything you need to go from overwhelmed and uncertain to clear, confident, and ready to launch. Whether you’re starting as a side hustle or making a full-time career shift, this program will guide you every step of the way.
After Completing This Program, You Will Be Able To:
Launch Your Private Practice With Confidence
➢ You’ll know exactly how to set up your practice legally and ethically without feeling overwhelmed or second-guessing your steps.
➢ You’ll have all the essential tools—like client forms, contracts, and templates—ready to use from day one.
Manage Your Business Like a Pro
➢ You’ll have a solid understanding of how to:
- Set your fees to reflect your worth and ensure profitability.
- Handle finances, track expenses, and plan for taxes without stress.
- Use systems to save time, stay organized, and reduce admin headaches.
Attract Your Ideal Clients and Build Your Reputation
➢ You’ll know how to market yourself in a way that feels authentic, effective, and sustainable.
➢ You’ll create a strong professional brand and position yourself as the go-to expert in your niche.
➢ You'll implement strategies that attract the right clients for you.
Scale Your Practice Strategically and Sustainably
➢ You’ll be able to decide whether a solo or group practice is right for you as you grow.
➢ You’ll know how to expand your services—like offering assessments, workshops, or virtual consultations—to diversify your income.
Achieve Greater Freedom, Flexibility, and Work-Life Balance
➢ You’ll have more control over your schedule, your income, and your work environment.
➢ You’ll build a practice that fits your lifestyle and professional goals—no more burnout, just meaningful and rewarding work.
We are confident...
By the end of this program, you’ll go from feeling overwhelmed and unsure to having a clear, actionable plan to launch, manage, and grow a thriving private practice. You’ll have the tools, confidence, and strategies to take your career to the next level—on your own terms.
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From Overwhelmed to Thriving: My Journey to Private Practice Success
A few years ago, I was where you might be—an experienced school psychologist seeking more meaningful work, flexibility, and income. Private practice was the answer, but I felt overwhelmed:
- Where do I start? Do I need an LLC? a PLLC? Should I take insurance?
- How do I price my services and attract clients?
- How can I market myself without feeling “salesy”?
Step by step, I built systems, established a solid foundation, and learned to market authentically. Today, I have a thriving private practice with:
- A business aligned with my values.
- A flexible schedule and financial success.
Now, I’m here to help you skip the overwhelm and guesswork. This program includes step-by-step guidance, tools, and templates to help you build the practice—and life—you’ve been dreaming of.
JOIN NOWCore Elements of the Program
7 Modules (recorded) + Monthly Live Q&A
Each module offers about 2-hours of lessons packed with step-by-step guidance on how to launch, grow, and manage your private practice.
Participate in a 1-hour live Q&A session every month (6 total) where you can ask questions, get real-time feedback, and receive personalized support.
Access the course for 6 months and watch at your own pace.
Customizable Tools and Templates
Save time and stress with ready-to-use documents, including:
- Informed consent forms
- Notice of privacy practices (HIPAA)
- Good faith estimates (No Surprises Act)
- Cancellation and payment policies
- Client intake and history forms
Templates are customizable, so you can make them your own and start using them right away.
Private Practice Activity Worksheets
Step-by-step checklists to keep you organized and focused, covering:
- Legal and ethical setup
- Business structure decisions
- Systems and tools you need (and what can wait)
- Marketing and client outreach strategies
- Growth plans
- Budgeting
Actionable worksheets for every lesson in every module.
Financial Tools and Fee-Setting Worksheets
Practical worksheets to help you:
- Set fees confidently that reflect your expertise and market value
- Budget for startup costs without overspending
- Manage expenses, income, and cash flow efficiently
Marketing Roadmap and Branding Basics
A clear guide to help you:
- Build your professional brand and identify your unique selling point (USP)
- Use low-cost, high-impact strategies to attract your ideal clients
- Network effectively with schools, families, and other professionals
Scaling and Growth Strategies
- Guidance to help you decide between solo and group practice models.
- Strategies to add services, like virtual assessments, workshops, counseling on Telehealth, consultations, and more to grow your income.
Access to Recorded Trainings
- Exclusive online portal with personal login.
- All sessions are recorded so you can review the content anytime at your convenience.
- Recordings will be available for 6 months so you can watch at your leisure!
Bonus Materials
Additional resources to give you a head start, including:
- A resource list of tools, platforms, and systems for private practice success.
- Superbill for insurance reimbursement.
- Example workflows for scheduling, invoicing, and client management.
What Sets This Program Apart:
Real tools, templates, and strategies you can use immediately.
Monthly live Q&A ensure you get answers in real time.
Learn to start small, grow sustainably, and avoid costly mistakes.
Words from our students
" It was wonderful to get the big picture of the “how to” start a school psychology practice. Your experience is so valuable, and you really go into the details of what is required and tips for what will cover your basis."
H. M.
"I appreciate the candor with which Dr. Oganes shared the challenges in starting and maintaining a private practice, especially with regard to legal and ethical considerations. "
K. C.
"I cannot believe how many activity worksheets and forms you shared! I feel more organized as I set everything up, and I have all the forms needed for legal standards. Amazing!."
S.J.
"The specific information about the business side of running a practice was helpful. It is all very informative and intimidating, so I am looking forward to more trainings. "
V. J.
What to Expect In Each Module/Week
How to Start Your Private Practice: Legal, Ethical, and Structural Foundations
Everything You Need to Know to Set Up Your Business the Right Way
- Business plan: Creating your business vision and defining your niche
- Starting small: how to prioritize essential tools and grow as your client base increases
- Understanding business structures: LLC, PLLC, or sole proprietorship
- Navigating licensure, professional liability insurance, and compliance requirements
Setting Your Fees and Managing Your Finances in Private Practice
Mastering the Numbers: From Budgeting to Payment Systems
- How to set competitive and profitable fees for your services
- Budgeting for success: tracking income, expenses, and taxes
- Payment systems: invoicing, payment plans, and working with out-of-pocket clients
- Understanding insurance: Pros and cons of taking insurance vs. private pay, how to get credentialed with insurance panels, and strategies for managing billing and reimbursements.
Tools and Systems for Running an Efficient Private Practice
Save Time and Stay Organized: Essential Tools for Success
- Choosing the best scheduling, record-keeping, and client management platforms
- Leveraging technology to streamline admin tasks
- Time management tips for balancing clients, operations, and growth
- Tools available to streamline operations
- Use of AI in private practice
Marketing Your Private Practice: Attracting the Right Clients
How to Build a Brand That Stands Out and Fills Your Caseload
- Creating a compelling brand and your unique selling proposition (USP)
- Marketing 101: social media, referral networks, and community outreach
- Essentials of answering calls
- Building lasting relationships with schools, families, and other professionals
Growing Your Practice: Solo vs. Group Practice, Consulting
Scaling Smart: Expanding Services and Choosing Your Practice Model
- How to decide between solo and group practice
- The pros and cons of hiring, subcontracting, or partnering
- Expanding your services: assessments, workshops, and virtual options
- Consultation
Long-Term Success in Private Practice
Work-Life Balance and Building a Practice That Lasts
- Maintaining work-life balance: managing stress and avoiding burnout
- Setting boundaries and scaling sustainably
- Planning for long-term business success
- Learn the "secret sauce" that has taken my business to international levels!
Program Bonuses
Bonus #1: Ready-to-Use Client Document Bundle
What’s Included:
Save hours of time with these customizable, professional client documents, ready for immediate use:
- Child history forms for evaluation and counseling.
- Customizable Practice Policies – Templates for key practice policies, such as informed consent, Telehealth consent, exchange of information consent, cancellation and social media policies, payment agreements.
- Call and report management templates.
- Parent counseling goals.
- Good faith estimate and superbill insurance templates.
Bonus #2: Social Media Training for Private Practice Success Mini-Training (Bonus Video; $300 value)
What It Covers:
- The basics of social media for private practice
- Creating simple, effective content
- Time-saving strategies for consistency
- Growing your presence
Why It Works:
Social media marketing can feel overwhelming, so this bonus provides actionable, easy-to-implement strategies.
Bonus #3: Exclusive Access to the Private Practice Community (a $234 value)
Get 6 months of access to my Private Practice Community for free! This is your go-to space for expert support, featuring:
✅ Monthly Live Q&A Sessions – Get real-time answers to your biggest private practice questions.
✅ Mini Workshops – Quick, actionable trainings on marketing, pricing, and business growth.
✅ An "Ask Questions" Tab – Drop your questions anytime and receive expert guidance.
✅ Exclusive Discounts – Save on future premium trainings and advanced coaching opportunities.
After 6 months, you’ll have the option to continue at the introductory rate of $39/month—a risk-free way to invest in your success!
Your Risk-Free Guarantee
I’m confident this program will give you the tools and guidance you need to start and grow your private practice. That’s why I offer a 100% money-back guarantee.
If after completing one Module, you feel the program isn’t the right fit for you, simply email me within 3 days for a full refund—no questions asked.
I want you to feel confident in your investment, and this guarantee ensures you can get started risk-free.
Frequently Asked Questions
What if I don’t have the time to commit to this program?
I don’t know anything about running a business—will this work for me?
I’m worried about spending the money—what if it’s not worth it?
What if I don’t have experience working privately?
Do I need to invest a lot of money upfront to start a private practice?
What if I can’t attend the live Q&A sessions in the community?
What kind of support will I get?
Can I get personalized support or one-on-one training?
Hello! I'm Monica.
I started with an undergraduate business degree before transitioning to school psychology, where I spent a decade working in schools.
I was fortunate to gain invaluable experience at two neuropsychology private practices before launching my own thriving independent practice in Orlando and later expanding to a second office in Miami. Managing both individual and group practices taught me the importance of diversification and strategic growth.
Over the past decade, I’ve taken on leadership roles, offering workshops at state and district conferences and providing business coaching to colleagues eager to launch their own practices. The demand for more learning opportunities inspired me to transform my signature workshop into on-demand online modules with optional 1:1 coaching for personalized support.
It wasn’t so long ago that I was where you are now, and I know what it takes to build and scale a successful practice. I’ve faced the doubts and mental roadblocks—and overcame them by following the guidance of those who were already successful. Now, I’m here to help you do the same.
As a proud recipient of Central Florida’s Hispanic Business of the Year Award, I can say with confidence that starting an independent practice is life changing.
I have been able to provide direct services to children and families--and have seen the immediate impact my work has on the amazing families I serve.
My experience has allowed me to appear on international television, radio interviews, and more, to help more families. You can too!
"Take the next step toward your own business success—I’m here to guide you every step of the way!"
--Dr. Monica Oganes
